There’s a lot of noise out there about the economy, and yes—recession talk is making headlines again. If you’re a homeowner or real estate investor in Northern California, especially in markets like San Francisco and Redding, you might be wondering: Should I be worried about property values or investment returns?

Let’s clear up the confusion with some hard data—and more importantly, talk about what all this means for building long-term wealth through real estate.

Recessions Don’t Automatically Equal Falling Home Prices

The 2008 housing crash made a lasting impression, but here’s the truth: that drop was the exception, not the norm. In fact, in four of the last six U.S. recessions, home prices actually went up.

That’s especially relevant here in California. Inventory in many parts of San Francisco remains tight, and even though Redding has seen some new development, we’re still far from an oversupply. Supply and demand are what really drive prices—and demand for property in prime locations isn’t going away any time soon.

In cities like San Francisco, buyers are still competing for well-located, move-in-ready homes and luxury properties. In Redding, investors are eyeing newer construction and undervalued lots for long-term appreciation and rental income. If a recession hits, the housing market here is likely to stay resilient.

Mortgage Rates Tend to Drop During Economic Slowdowns

Another key point: historically, mortgage rates tend to drop during recessions.

We’re not likely to see the 3% range again anytime soon, but a softening economy could bring some relief from the higher rates we’ve been seeing. That’s a potential win for investors looking to expand their portfolios or first-time buyers aiming to enter the market.

Lower rates could create better entry points for buyers who have been sitting on the sidelines—especially in San Francisco where rate sensitivity is high due to overall price points. In Redding, that drop could make multifamily and single-family investment properties even more attractive.

What This Means for You

Whether you're eyeing a Victorian in Pacific Heights, a new build in Redding, or an investment duplex in between, here's the takeaway: a recession doesn’t mean you should retreat from real estate—it might actually be your opportunity to move forward.

Prices aren’t expected to tank, and if rates do drop, your buying power improves. Smart investors look beyond the headlines and focus on the fundamentals—and those remain strong in many parts of California.

Let’s Talk Strategy

Want to know how local market conditions are shaping up in your neighborhood or investment niche? Let’s connect. I’ll walk you through the data, show you active opportunities, and help you position yourself for long-term growth—no matter what the economy throws our way.

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California Real Estate: Is It a Buyer’s or Seller’s Market Right Now?